I couldn’t think of a better way to celebrate the first day of a new month than by launching this site. Now I would LOOOVE to say that it was the plan all along to launch on May 1st but in reality, it just freaking happened this way. The journey to this site has been a long one. For several years now, I have been busy designing for others and only half-assed my own brand. Like many entrepreneurs, my goal was simple… I wanted to make enough money to keep from having to go work somewhere that required real pants on a daily basis. Those who know me in real life know that last year my family and I made a major move from Illinois to Wyoming. Major life changes for the win! During that time, I started blogging again, designed here and there, and then was given a much needed opportunity to work under contract for a company that was in the process of a complete re-brand. This opportunity put pretty much all other projects on hold but served as an amazing learning experience as well as clarified exactly what I wanted to do when I grew up. My vision for Wandress Company became crystal clear and as my contract ended I knew it was time to put plans into motion. So after 5 million logo concepts, 3 layout revisions, and trying all the color combos ever created…the feel for this humble little site took shape.
Wandress Company like any project started out as just an idea, has been edited, tweaked, redefined, and almost scrapped. There has been tears, frustration, lots of coffee, at least 5 packs of nag champa incence burned, and the hope I could inspire others to design whatever their vision is in a way that is bold and uniquely them. So happy May 1st, all those visiting us on our launch day!
Big shout out to my husband for being so supportive of my crazy ideas and creative wandering, my kids who sit and paint with me and think I create cool stuff, and my clients who were totally cool with me working on my own website for a bit!